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Renowned Brand Integrity and Information Systems Expert Joins Secure Symbology

Secure Symbology, Inc., a leading provider of serialization and anti-counterfeiting solutions, announced today that Gary Lerner has joined the company as Senior Vice President, Information Technology. Gary Lerner leaves the Maxiom Group after establishing a Brand Integrity consulting practice focused on life science companies.

Wayne, NJ (PRWEB) August 14, 2008 -- Secure Symbology, Inc., a leading provider of serialization and anti-counterfeiting solutions, announced today that Gary Lerner has joined the company as Senior Vice President, Information Technology. Gary Lerner leaves the Maxiom Group after establishing a Brand Integrity consulting practice focused on life science companies.

"Having Gary join our company at this time is critical to insuring our continued success in the serialization marketplace" said Kamal Mustafa, the company's President and Chief Operating Officer. "We know our customers will value the experience and expertise Gary can bring to the IT infrastructure integration challenges of implementing serialization and supply chain security solutions."

Mr. Lerner brings to Secure Symbology an extensive background in the anti-counterfeiting industry. He has worked with more than 40 leading brands around the world to prevent counterfeiting, gray market diversion, reimbursement fraud and intellectual property theft. Gary has successfully implemented brand security solutions utilizing inline product serialization, track and trace information management, internet monitoring systems and device authenticable labels.

Prior to working for the Maxiom Group, Mr. Lerner served as Chief of Client Operations and Senior Vice President for GenuOne, Inc., a leading provider of brand security before being acquired by OpSec Security Inc. in 2006.

"Secure Symbology has brought on another best of breed expert to insure our customer's success when integrating the company's high ROI systems into their IT infrastructure" said Graham Sampson, Secure Symbology's Chairman and CEO. "Having Gary join the company as a key member of our IT and engineering team confirms SSI's continuing commitment to building a best of breed organization. We are driven to achieve complete supply-chain efficiency and accountability via the application of our patented serialization systems and solutions suitable for all manufactured products".

About Secure Symbology

Headquartered in Wayne, NJ with additional offices in Sterling, VA and New York, NY, Secure Symbology, (SSI) Inc provides complete anti-counterfeiting solutions to all industries, including a special focus on the pharmaceutical industry. SSI's product suite leverages its patented bar coding methodologies in conjunction with its patent pending state-of-the-art database called the Serialization Vault™ to provide cost-efficient and obsolescence-proof anti-counterfeiting and Track & Trace solutions that can be seamlessly integrated into any manufacturer's production line. Through the use of advanced engineering, sophisticated database design, pharmaceutical supply chain knowledge, and a series of patents, SSI has established itself as the leader in anti-counterfeiting. For more information, visit www.securesymbology.com.

Company contact:

Patricia Casaleggio

1-973-317-7830

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